@article{a4d5618d2bc446b4935ff19c27afc166,
title = "Analysis of Social Media Interactions Between Pharmaceutical Companies and Consumers: The Power of the “Like”",
keywords = "Facebook, Twitter, YouTube, social media, social networking sites, user-generated content",
author = "William Jackson and Boas Park and Michael Toscani and Evelyn Hermes-Desantis",
year = "2015",
month = may,
day = "4",
doi = "10.1177/2168479014561803",
language = "English (US)",
volume = "49",
pages = "387--391",
journal = "Therapeutic Innovation and Regulatory Science",
issn = "2168-4790",
publisher = "SAGE Publications Inc.",
number = "3",
}