Beyond the Membership Decision: How Do Trade Associations Manage Firm Involvement?

Research output: Contribution to journalArticlepeer-review

2 Scopus citations

Abstract

A trade assocation’s effectiveness is more than a matter of attracting and retaining member firms. It must also manage member firm involvement in its activities. Herein, I outline three drivers of firm participation in TA activity – economic self-interest, sociological identity, and meta-organizational management – and call for further research on ways that trade associations can manage firm-level contributions to communal strategy.

Original languageEnglish (US)
Pages (from-to)10-12
Number of pages3
JournalJournal of Management Inquiry
Volume27
Issue number1
DOIs
StatePublished - Jan 1 2018

All Science Journal Classification (ASJC) codes

  • Business, Management and Accounting(all)
  • Strategy and Management
  • Management of Technology and Innovation

Keywords

  • communal strategy
  • industry effects
  • trade associations

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