Netflix is a popular subscription streaming service for film and television content. The system uses non-canonical genre classifications called "altgenres" to recommend clusters of works to individual users based on their explicit and implicit preferences. Although altgenre recommendations tend to appear maximally scientific and value-neutral, they are in fact interpretive arguments in service of corporate goals. This paper explores some rhetorical elements and potential ethical ramifications of altgenres qua arguments.
|Original language||English (US)|
|Number of pages||7|
|State||Published - Jan 1 2015|
All Science Journal Classification (ASJC) codes
- Library and Information Sciences
- User preferences