Keeping the Global in Mind

Stephen Tallman, Mitchell P. Koza

Research output: Contribution to journalArticlepeer-review

25 Scopus citations


This paper proposes a new model of the multinational firm, the Global Multi-business Firm (GMBF), with strategic foci on resource assembly and organizational animation. The demands of technology, globalization of customers, and competitive evolution do not permit haphazard local pursuit of either markets or capabilities, but require the GMBF to offer a broad global, multi-business perspective. The headquarters has a newly delicate, complex yet limited role of providing a global approach to strategic management. At the same time, the headquarters cannot hold tightly to its units, lest they become trapped in "managing for the last struggle", rather than the future. We summarize this challenge as "command without control".

Original languageEnglish (US)
Pages (from-to)433-448
Number of pages16
JournalManagement International Review
Issue number4
StatePublished - Aug 2010
Externally publishedYes

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Strategy and Management


  • Co-evolution
  • Globalization
  • Headquarters' role
  • Multi-business
  • Multinational corporation
  • Strategic objectives


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