The persuasive effect of the AIDS NAMES quilt on behavioral intentions

Robert Lemieux, Margaret J. Daniels, John E. Hocking, M. Rachel Tighe, Kathryn Greene, Adrian B. Cairns, Jerold L. Hale

Research output: Contribution to journalArticlepeer-review

2 Scopus citations

Abstract

The present study attempted to test the persuasive impact of the AIDS NAMES Quilt on behavioral intentions. Specifically, the Quilt, and knowing or not knowing a homosexual or Person Living with AIDS (PLWA), was predicted to be influential in determining one's intentions to behave supportively towards PLWA. Results indicated that far individuals who know a homosexual or PLWA, viewing the quilt had no effect. For individuals who did not know a homosexual or PLWA, the quilt had a significant effect on their behavioral intentions e.g., they were more willing to engage in supportive behaviors. Additionally, females were more willing to engage in supportive behaviors than males. Implications and directions for future research are discussed.

Original languageEnglish (US)
Pages (from-to)113-120
Number of pages8
JournalInternational Journal of Phytoremediation
Volume15
Issue number1
DOIs
StatePublished - 1998
Externally publishedYes

All Science Journal Classification (ASJC) codes

  • Environmental Chemistry
  • Pollution
  • Plant Science

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