Using technology to enhance Annie's Project women farmer training

M. Melendez, R. G. Brumfield, J. Carleo, J. Heckman, A. Lippet-Faczak, J. Matthews, B. O'Neill, N. Polanin

Research output: Chapter in Book/Report/Conference proceedingChapter

1 Scopus citations

Abstract

Annie's Project is an acclaimed national farm risk management training program for women farmers that began in the Midwest in 2003. This program has been extremely successful nationwide due to its facilitation of networking, face-toface communication, and on-going dialogue between presenters and participants. After facing several challenges by the speakers/presenters, the team created a course that utilized in-person, distance learning via live video broadcasting, social media tools including Facebook, and the website as a means of achieving its goals in the most time and cost effective way possible. In 2012, 75 women were reached synchronously through a combination of in-person meetings and distance education. The use of technology to facilitate the course allowed for its stated goals to be achieved as well as reduce program costs and time commitments from speakers and coordinators. When the end of the program survey results from both the 2011 and 2012 classes were compared, participants gave similar positive responses.

Original languageEnglish (US)
Title of host publicationI International Symposium on Horticulture Economics, Marketing and Consumer Research
EditorsJ.H. Dennis, B.K. Behe
PublisherInternational Society for Horticultural Science
Pages15-18
Number of pages4
ISBN (Electronic)9789462610842
DOIs
StatePublished - Jul 25 2015

Publication series

NameActa Horticulturae
Volume1090
ISSN (Print)0567-7572

All Science Journal Classification (ASJC) codes

  • Horticulture

Keywords

  • Best management practices
  • Business management
  • Business plan
  • Empowering women
  • Female farmers

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